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35% Inquiry Conversion Increase
Vertex Visuals
Role: Lead UI/UX & Next.js Architect
NextjsTailwindcssPrismicSentrySwiper JSprismaPostgresql
A high-end creative agency portfolio designed to turn premium brand services into customer leads. Built with modular, super-fast Next.js architecture and fluid animations that showcase high-fidelity UI/UX.
I designed and developed the full portfolio experience for Vertex Visuals, a premier creative agency. The challenge was to create a visual statement that instantly builds trust with enterprise-level clients while maintaining flawless loading speeds.
Key Business & Technical Successes:
- Modular CMS Integration: Configured Prismic CMS to empower the agency team to update case studies independently, eliminating developer overhead.
- Optimized Core Web Vitals: Acheived a 95+ performance rating on desktop lighthouse by using next-generation image formats and strict font-loading strategies.
- High-Fidelity Interaction Design: Created sleek, minimal entry transitions using Framer Motion and Swiper JS to keep users engaged and guide them naturally to the booking form.
Project Overview
Business Outcome
35% Inquiry Conversion Increase
Scope & Position
Lead UI/UX & Next.js Architect
Category
Production System